Colour Futures is the result of ongoing international colour trend research, developed by AkzoNobel's
Colour of the Year 2012
The Colour of the year is a blushing, lively, juicy red.
Red is held in high regard around the world for its many symbolic purposes.
The colour red offers many possibilities: contrasting one colour, bringing out a certain depth or cool quality in the next, allowing a third to recede. Like the jester in a deck of cards, it can change the game in an instant and brighten your outlook in unpredictable ways.
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